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Contestant Toolbox

Here you will find helpful tips to create a winning poster and the list of approved statistics. Remember, you must use a statistic from the list in your poster! The tips are identified by discussion in MOON Study focus groups and published social sciences research.

Tips for Colors, Pictures and Font

  • Avoid “highlighter-type” colors and color that may not contrast well in poster.
    • For example, if using a dark background, use lighter colors for wording.&
  • Use proper font size.
    • Do not use font that is too small to read from a distance, or on the other hand, try not to use font that is too large for poster. Large font could distract from the rest of the poster.
  • Use appropriate pictures for your target audience.
    • Make sure picture (or pictures) are clear and easy to understand. Picture should link directly to message.

Tips for Messaging

  • Avoid stigmatizing words and language.
    • This includes words like “druggie”, “junkie”, and “addict”
    • Accusatory language which isolates individuals or addiction as a personal problem.
      • Example: “Don’t be an addict.”
  • Use action language! Action language empowers the audience. You are encouraged to use statements like:
    • Get Naloxone Now!
  • In a study that surveyed the perception of naloxone distribution in the public it was found the combination of factual information plus a sympathetic narrative yielded higher support of increased education and distribution of naloxone.1
    • For example, in the study, portrayals of people who lost family members or friends from opioid overdose were most effective in increasing support for naloxone distribution.
  • Messaging that is educational and informative can improve support for naloxone distribution.1
  • The use of messaging that answers concerns or questions people have can also be effective.
    • For example, a statement that answers concern about unintended consequences of naloxone distribution can include validated statistics such as: “Most laypersons who report using naloxone to reverse an overdose are persons who use drugs.”
  • Messaging that portrays persons with successfully treated mental illness and drug addiction can improve public attitudes toward persons with these conditions.2

Statistics List

You are required to use an approved statistic from the list below.



Drug overdose ranks as the leading cause of adult accidental deaths in the U.S.

From 1999 to 2015, more than 183,000 people have died in the U.S. from overdoses related to prescription opioids.

Today, nearly half of all U.S. opioid overdose deaths involve a prescription opioid.

Each day, more than 1,000 people are treated in emergency departments for not using prescription opioids as directed

In 2015 more than 15,000 people died from overdoses involving prescription opioids

The most common drugs involved in prescription opioid overdose deaths include: Methadone, Oxycodone, Hydrocodone

Between 1999 and 2014: Overdose rates were highest among people aged 25 to 54 years.

Between 1999 and 2014: Overdose rates were higher among non-Hispanic whites and American Indian or Alaskan Natives, compared to non-Hispanic blacks and Hispanics

As many as 1 in 4 people who receive prescription opioids long term for noncancer pain in primary care settings struggles with addiction

Between 1999 and 2014: Men were more likely to die from overdose, but the mortality gap between men and women is closing

Between 2014- 2015, Massachusetts has had a 35.3% increase in overdose deaths

Overdose death rates involving natural and semisynthetic opioids increased by 26.9% from 2014 to 2015 in Massachusetts

In 2015, 225 people died from an overdose involving natural and semisynthetic opioids in Massachusetts

Opioid overdose death rates were reduced by half in communities providing access to naloxone.

Most laypersons who report using naloxone to save someone from overdosing are persons who use drugs.

Drug overdose is the leading cause of accidental death in RI

Adult medication use is associated with exposures and poisonings in children.

Burghardt, L.C., et. al. (2013). Adult prescription drug use and pediatric medication exposures and poisonings. Pediatrics, 132(1), 18-27.

92% of pediatric opioid poisonings occur in the child’s home.

Bailey, J.E., et al. (2009). The underrecognized toll of prescription opioid abuse on young children. Annals of Emergency Medicine, 53(4), 419-424. doi:10.1016/j.annemergmed.2008.07.015

In Rhode Island at least 3 out of 4 people who die of an overdose are men

More than half of Americans say they personally know someone who has used, become addicted, or has died from using prescription pain medications.

Americans use 80% of the world’s opioids but constitute less than 5% of the world’s population.

Reddy, A. et al. (2014). Patterns of storage, use, and disposal of opioid among cancer outpatients. The Oncologist (19), 780-785.

Approximately 70% of people that abuse opioids in the United States get them from family and friends.

Reddy, A. et al. (2014). Patterns of storage, use, and disposal of opioid among cancer outpatients. The Oncologist (19), 780-785.

Less than ten percent of cancer patients report locking up their opioid medications.

Reddy, A. et al. (2014). Patterns of storage, use, and disposal of opioid among cancer outpatients. The Oncologist (19), 780-785.

In 2016, 336 Rhode Islanders lost their lives to overdose. From 2011 to 2016, overdose deaths increased by more than 90 percent.

52 million people in the US, over the age of 12, have used prescription drugs non-medically in their lifetime.

60% of teens who abuse prescription drugs get them for free from friends and relatives.

More than 1000 Rhode Islanders have died of a drug overdose in the past 5 years.

In 2015, 50% of overdose deaths involved fentanyl.